We’re thrilled to announce the release of a major update to Chewsy. The latest version unlocks a whole new set of exciting scenarios for your taste buds:
Discover the best dishes in your city that are recommended by food critics.
Watch videos and read articles by critics directly within Chewsy.
See how your friends’ food recommendations compare with the experts.
Rate dishes reviewed by critics and let others know your thoughts.
Find specific dishes with powerful new search, filter, and mapping tools.
Let’s take a deeper look into the new Chewsy.
Get the full picture
Think about the last time you researched something before making a purchase. Did you read customer comments online? Did you ask family or friends for their recommendations? Did you seek expert reviews? Chances are likely you consulted different trusted sources.
Reviews are more meaningful when you see multiple sources at the same time.
The problem with researching is that it may take too much time or it’s too much of a hassle, so we reserve it for bigger decisions. Now, what if an everyday choice like figuring out what to eat was made easier by quickly surfacing multiple reviews from different types of sources? Imagine seeing what food major critics recommend, right next to what your friends like or dislike. Chewsy is the first food app to do just that.
Chewsy’s latest version seamlessly integrates reviews by the crowd, friends, and now food critics. These expert reviews come from national publications, local newspapers, food blogs, and even TV shows. Not only do you get a diverse set of opinions, they are likely from a source you already trust. Finding a great dish has never been easier.
Chewsy shows you critic recommendations of food
alongside reviews by friends and the crowd.
Problems with today’s critic content
Chewsy was one of the first apps to let you rate what you ate as well as read reviews by your friends and the larger community. These were important first steps in solving what we call the “dining dilemma,” but to really help people know what to order we knew we had to provide even more information. Critics are the integral piece that takes Chewsy’s value to the next level.
Critics are valuable sources, but we found several problems with consuming their content. First, since these reviews are most likely on the Web or printed, they are usually not location-aware. This means that if you visit a site on your phone, they probably don’t curate content based on your context. Wouldn’t it be valuable to know what’s good nearby? Second, it’s not easy to see multiple critic sources at the same time. Sure it’s great to know that a publication recommends something, but it’s far more valuable to know that several different experts all like the same thing.
Another major problem is around the granularity of the reviews. Most critic reviews are about restaurants and there’s just too much effort required to cut through an entire article or watch an entire video to discover details about specific dishes. Chewsy is all about the “Dish on the Dish,” since we know what really defines the dining experience is the food. Quickly seeing specific dish recommendations by critics just isn’t possible today.
In summary, restaurant critic reviews should be relevant to your location, they should be aggregated to show multiple sources, and they need to surface what really matters, the food.
Integrating the power of critics
Bringing critic content to Chewsy meant that we had to solve these problems for our customers and make sure we also drove traffic to the critic sources. Our goal is to help both our customers and the critics.
The first step in incorporating critics was to isolate the specific food reviews from articles and videos. This was a proprietary technique that resulted in thousands of dish reviews across almost one hundred different sources such as major national publications, local newspapers, food blogs, and even TV shows. Where possible, we also included an excerpt from the review to provide you more detail. Since these dishes are like any other dish in Chewsy, anyone can review them and add their own comments.
Drill into a dish to read customer comments as well as snippets from critic reviews.
The second step involved associating each dish with a restaurant. This allows each item to be tied to a location. Now you’ll know what critic-recommended food is nearby or in a specific city.
Finally, we made sure to cite all sources and provide instant access to the original content. It’s easy to see exactly who recommends the dish. If you want to find out more, simply tap the review and you’ll be taken to the critic’s website. Chewsy even supports videos so you can jump right to the part of a TV episode and watch the dish being discussed! Chewsy makes it easy to discover thousands of articles and videos about food.
Tap a critic review to see the original source. Tap “see all items in this review” to see a list of dishes mentioned in the article or video.
Keeping critics in check
What happens when you follow a critic’s advice and don’t like the recommendation? Today, there’s little recourse to voice your opinion. Nothing stops someone else from following the same path and having your experience. With Chewsy however, anyone can rate a dish also reviewed by a critic. Say you see a review by that big-time foodie on the best pizza in your city and you disagree. Just tap a button to add your own review and let others know. Love that local lasagna in that is recommended by your favorite food show? Rate the dish and let your friends know it’s the real deal.
Since reviews are aggregated, you also get a rare view into the cross-section of different critics. You’ll see where the experts agree. Chewsy automatically weights dishes with multiple critic reviews highly and balances them with crowd and friend reviews.
Solving the “empty room” problem
Let’s be honest, a common problem with apps based upon user-generated content services is that they tend to lack interesting data at first. If people don’t contribute, a community never develops and without a community, people won’t contribute. Chewsy initially addressed this challenge by an extensive beta program that helped lay the foundation for our community. However, we always wanted to do even better.
Critics in Chewsy not only provide incredibly valuable recommendations, they do so regardless of who else is contributing in the community. If you happen to be an early user in a new market, you’ll still get significant benefit from using Chewsy. If you are in one of our established cities, you’ll discover even more great dishes. Chewsy is now even better at being the reference app you can rely on for great food reviews.
Finding food faster
In addition to adding critic content, the latest Chewsy version also makes it even easier to find great food. We’ve made several improvements to search, filter, sort, and navigation.
Search continues to get more powerful. Under the Food tab, you can search for dish names, food categories, ingredients, and even for a specific critic. Restaurant search also lets you find critic reviews and the addition of the People Bar lets you see reviews by friends.
Chewsy now supports advanced filtering and sorting to further scope what you’re looking for. You can drill down to see food by location or by overall ratings. Switching between all food and the best food is just a tap away. Also, the Restaurant filter lets you just see just see places with reviews. We received feedback from many of you that you wanted to easily see how many dishes are reviewed at a restaurant so we now surface this information at the top-level view.
Filter and sort your results to better find great food.
The map has undergone a major upgrade too. Now you can pan and zoom anywhere in the world to see Chewsy reviews. It’s easy to plan tonight’s dinner across town or look up great dishes near your hotel before travel. This was one of the most popular requests we received. Thanks for the feedback!
With Chewsy 4.0, you’ll know what the critics know, you’ll get reviews from many different sources all in one place, and you’ll find what you’re looking for faster. Download the latest version and never order a bad dish again.
Go on, be Chewsy.